When to Fire Your Marketing Agency (and When Not To)
The mistakes we see most often around knowing when to switch marketing agencies, and how to avoid them.
Where This Actually Shows Up
We've reviewed enough accounts to notice a pattern: businesses that get knowing when to switch marketing agencies right tend to get almost everything downstream of it right too. The reverse is also true.
What Actually Moves It
The businesses that handle this well treat response time and communication as a baseline requirement, not a nice-to-have, and build everything involving reporting transparency on top of that. Skipping the order tends to cost more time than it saves.
The Takeaway
knowing when to switch marketing agencies isn't glamorous work, but it's consistently one of the better returns on effort we see across client accounts.